Writer & Content Strategist
I help startup founders and entrepreneurs increase brand visibility and drive sales through storytelling. If you’re looking for a creative partner, you found her.
We’ll be a perfect match if you’re…
Tired of feeling strapped for time when creating content.
Operating without the luxury of an in-house team.
Trying to refine your brand messaging to attract your target audience.
Looking for step-by-step processes that lead to real results.
Services
Content Strategy
I develop custom strategies that drive meaningful engagement while making sure all content processes are organized and efficient.
Here’s what’s included:
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An overview of your target audience’s demographics, interests, pain points, and behaviors.
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An evaluation of your competitors' content, strengths, and weaknesses to make sure your brand stands out.
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Ensuring your message and brand personality are consistent, compelling, and resonate with your target audience.
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Relevant keywords and phrases that align with your audience’s search trends so your content is visible.
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The stages of your customer journey and how we’ll target people at each touchpoint.
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The core themes and content topics that will drive conversations and highlight the value of your brand.
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An overview of distribution channels, creation dates, and publication dates for all content.
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Structured processes for assigning, tracking, and completing content tasks so everyone’s aligned on roles and responsibilities.
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A user-friendly spreadsheet that tracks key metrics to help you make data-driven decisions.
Timeline: 2-3 weeks
Content Creation
I help create quality content that resonates with your audience. That way, you can focus on other areas of your business.
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Compelling and informative content for your website to engage visitors and drive conversions.
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eBooks, guides, and email courses to help generate leads and build subscriber lists.
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Engaging email copy that nurtures relationships with subscribers and gets them to take action.
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Consistent (ghostwritten) articles to help expand your reach and influence on LinkedIn.
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High-quality blog content optimized to rank in search engines and attract organic traffic.
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Highlight your success stories and the impact of your services or products.
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Structured frameworks you can follow when writing social posts to help save time.
Timeline: 2-4 weeks
Have a project in mind?
Case Study
Case Study
Elevating brand presence with Latesha Byrd
I worked closely with Latesha Byrd, CEO of Perfeqta, to create and distribute content for her personal and company channels.
Check out this case study to see how I helped shift her brand messaging, grow a B2B audience, and generate leads.
“Gabi is very patient, understanding, and easy to work with. She’s passionate about content and cares about the success of the people she works with.”
- Latesha Byrd, CEO of Perfeqta